Balanced scorecard implementation at Rang Dong plastic joint-stock company (RDP)
نویسندگان
چکیده
منابع مشابه
Strategic Plan in a Greek Manufacturing Company: A Balanced Scorecard and Strategy Map Implementation
This paper aims to translate the strategy of a Greek manufacturing company into objectives and measures that can be clearly communicated to all units and employees. For this purpose two basic strategic tools are implemented, the Balanced Scorecard (BSC) and the strategy map. Based on the statements about mission, vision, and values of the company, and the strategic analysis, we formulate the st...
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Article history: Received 8 April 2009 Received in revised form 2 January 2010 Accepted 10 January 2010
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Kaplan and Norton’s Balanced Scorecard is a management tool that supports the successful implementation of corporate strategies. It has been discussed and considered widely both in practice and research. By linking operational and non-financial corporate activities with causal chains to the firm’s long-term strategy the Balanced Scorecard supports the alignment and management of all corporate a...
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ژورنال
عنوان ژورنال: International Journal of Business and Management
سال: 2010
ISSN: 1833-8119,1833-3850
DOI: 10.5539/ijbm.v5n7p126